Suppliers: Benefits
Supplier Benefits

By participating in THOR’s Worldwide Supplier Programs you have given yourself a competitive edge on winning and servicing customers. You have access to thousands of travel agencies around the world and you receive extraordinary value through the following THOR benefits:


  • Champion of Small to Mid-Size Travel Agencies, Travel Agency Networks and Corporate Travel Departments (CTDs) – THOR champions small to mid-size travel agencies, up to $300m in annual sales including travel agency networks, such as Signature Travel Network, and corporate travel departments.
  • Zero to Lightly Managed Travel – THOR services corporate, leisure and independent travel agencies that have clients with zero to lightly managed travel.


  • Promotional Rate Offerings Available – Hotel partners load rates in the GDS using THOR’s reputable “THR” Consortia Rate code. Now they can also offer promotional rates to THOR travel agent members using THOR’s “THX” Promotional Rate code.
  • Personal Assistance – THOR’s Supplier Relations specialists will assist you in finding the right marketing solutions to increase your revenue and reach a global community of travel buyers.


  • Email Marketing – Promote distressed inventory, travel agent incentives, new amenities and more on a weekly basis to a list of opt-in travel agents.
  • Monthly Print / Digital Marketing– Create long-lasting impressions with branding in a monthly opt-in newsletter with destination and theme-based editorial.
  • Annual Events / Meet & Greets – Meet and educate THOR travel agent members in person and have direct contact with key travel agency decision makers.
  • Informational Webinars / Surveys – Present your most up-to-date information quickly and easily through webinars, or ask travel agents their opinions through targeted surveys.
  • Annual Print / Digital Marketing – Be featured in TAO – Travel Agents Only Supplier Loyalty Program Guide that is distributed to all travel agency members.
  • Complimentary Website Marketing Options – Have your press releases and travel agent specials posted complimentary on THOR’s website.
Worldwide Supplier Programs

THOR currently offers the following programs to its travel agency members: Hotel Program, Car Program and Services Program. If your company does not fit into these program categories, please contact us to discuss opportunities.

Proud partner affiliates of the following: